Observe but don’t disturb — This article is part of a series on UX research methods. If you’re not sure what UX research is, you can read this explainer: What is User Experience Research? To be able to create a great experience, it’s important to understand in what environment your product or service is being…

Uncover user needs by observation and questioning — This article is part of a series on UX research methods. If you’re not sure what UX research is, you can read this explainer: What is User Experience Research? As a UX designer you need to understand how users use your product or service, including how they use it in…

Organize your research for maximum impact — User experience (UX) research is important for learning about your users and their behavior. It gives you insight into why people use your products and why they pay for it, enabling you to improve your products and deliver more value. If you’re not sure what UX research is, you can…

Finding a workaround is like striking gold — What is a workaround? Sometimes a user tries to do something with your product, but it’s not possible. Then they either accept that what they’re trying to do is impossible, or they will work around the issue by solving it in an alternative way. This can be done by extending the product (physically or…

Understanding how you create value yields real returns — User experience (UX) research comes down to understanding how you create value for your users. If performed well, this value translates into real monetary value for your organization. These are some examples of the returns you can expect from doing good UX research. Profits

Understand the problem to find truly valuable solutions — User experience (UX) research is the study of user behavior. This helps you uncover problems they encounter and find design opportunities. …

My journey into UX design as a front-end developer — Sometimes you gotta try something new. In my daily life I work as a front-end developer, but in my free time I volunteer for Extinction Rebellion NL. When I heard that they needed designs for their new Volunteer Platform I thought — why not? I’ve always been interested in understanding…